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Bachar Houli

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Bachar Houli AFL player for Richmond and AFL Multicultural Ambassador

Bachar Houli is an elite level AFL player for Richmond and is well known for his work and promotion of AFL though his community work on programs which promote multiculturalism and diversity.

These programs are the “Bachar Houli Cup” and “Bachar Houli Academy Medal” and “cultural diversity training”.

Houli an Australian-Lebanese migrant and the first devout Muslim to play AFL. Houli has worked and fought hard physically and culturally to be selected to play AFL at club level. His faith, strong self-belief, drive and confidence has seen him start off his club level career playing for Essendon and later in late 2010 signing on with Richmond.

Houli at 24 years of age has secured his place in the Richmond Tigers team with his consistent effort and performances. His background and own community programs as one of AFL’s multicultural ambassadors has earned him a huge fan base and has gained him enormous respect, praise and public appraisal from government bodies, football managers, sporting representatives and secondary schools across Melbourne.

Richmond’s General Manager of Football, Craig Cameron was cited saying in an interview in sportal.com.au

“He (Houli) is one of our hardest-working players, and has been rewarded with his success so far at the club. “He is a fantastic leader around the place and a role model in the community.”

The Bachar Houli Cup

The Bachar Houli Cup has been developed by the AFL’s Multicultural Program and Richmond football player Bachar Houli. The Bachar Houli Cup is an opportunity for secondary students in years nine and ten at Islamic based Schools to play Australian Football against other schools in a friendly, fun and safe environment. The cup provides benefits such as;

  • Opportunities for Islamic students to engage in AFL
  • Introduce Bachar Houli as an AFL and cultural role model
  • Encourage students in Islamic Schools to make the transition from school football into community clubs
  • Opportunities for talented participants to be selected into the Bachar Houli Academy

The Bachar Houli Cup is a national program. It was initiated in 2012 in Victoria and, after a hugely successful event being played in Victoria, NSW and Western Australia, during the AFL’s Multicultural Round, it has become an annual tournament with the 2013 version played nationally. The program is supported by the Federal government and Australia Post. Visit Bachar Houli’s website for more information about the Bachar Houli Cup.


Bachar Houli Academy Medal

The Bachar Houli academy, is founded by role model and Richmond AFL player Bachar Houli.The Academy is a five-day, high-performance football talent camp which, aims to inspire a new generation of Muslim leaders and role models to help them achieve their ultimate goal of playing in the AFL. The participants are addressed by a variety of figure heads from the AFL and also taught about their faith, leadership, health and nutrition.

The course offers insights into the expectations of an AFL player and provides leadership development. A winner is voted by fellow program participants for best demonstrating the values throughout the program and is awarded a Medal, scholarship grant, 12-month Health Club membership and will receive mentoring from Houli for a whole year.


Cultural Diversity Training

Bachar Houli gives presentations to schools and football clubs with the objective to educate the broader community about the importance of providing socially inclusive environments in sport. Bachar touches on his own personal, emotional, spiritual, social and family challenges as a Lebanese migrant on a career path leading to playing elite AFL for at club level.

Bachar’s cultural diversity presentations address social inclusion in sport and the challenges it has presented him personally and how he ultimately overcame the obstacles that came his way. As an AFL Multicultural Ambassador, Bachar engages 30 Islamic colleges nationally and more than 5000 participants annually through his programs.


Bachar Houli Ambassador of Fettayleh Smallgoods

Bachar Houli may soon be Ambassador to Fettayleh Smallgoods. The team are currently in talks with AFL in Melbourne and hope to soon have the honour of welcoming Bachar on board as an Ambassador for our small goods supporting our award winning Halal meats.